Tag Archives: SEO

Search Optimization: A 60 Day Test

I sent Eugenia and Thom a list of suggestions for improving your standing in search engines. It’s really just a list of lessons I learned as I researched the topic for my company. I culled the info from websites, a search engine optimization partner, and various writings on the subject. The thing is, as I wrote in an earlier post, it’s really worked for me. I’ve obviously done something right, because firsttube.com is returning much higher in all search engines in the last few months. Actually updating once in a while is probably a large part of it…

So I decided to implement many of the same things on OSNews. I have not only created “pretty URLs,” which are really just URLs that obey PATH_INFO rather than standard GET variables, but I’ve added lots of links, included additional internal links, cleaned up the page titles, and added links to submission forms of popular social networking/social bookmarking sites in attempt to earn some additional trust in pagerank.

I’m hoping to see some changes within the next 60 days. So, let’s check back at Thanksgiving time and see what happens.

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My SEO is working!

Some time ago, I decided to learn a little bit about Google Pagerank. I wanted to improve my site’s rankings in Google’s search results. I learned about Google-dancing and many of the sports that involve optimizing your page in search results. So I took the advice and redid a lot of my page to work with what I knew. Those of you that actually follow my blog have seen changes: tags, topics, changes to my XML feeds, new prettier URLs, etc. I keep track of all referers when someone hits my blog. I see Yahoo! Slurp and the Googlebot crawl me everyday. But then I started noticing something. I started seeing really simple Google searches refering to me. As of this writing, by typing:

picasaweb iphoto

into Google, firsttube.com returns as the FIRST result. In fact, if you just search for “picasaweb,” I’m the fifth result, ranked only behind Google itself, ZDNet, and Miguel de Icaza. I have a ton of traffic coming to my Picasaweb vs. Flickr article, and lots of traffic goes to my “I want Picasa on Mac” article, even though it’s mostly worthless other than me pining away.

Anyway, I definitely want to make the same types of changes on OSNews, because clearly we could always use a boost in search engine results. As a direct result of the boost firsttube.com has seen, I think I’ll be adding friendly URLs to OSNews in the next few days.

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